Think about how Disney has had multiple “firsts” when it comes to gay characters in their tentpole films – all characters whose sexuality isn’t explicit – and has queer coded characters like the titular character in Luca and any number of villains… while initially supporting anti-queer laws like Florida’s “Don’t Say Gay” bill. Mostly, fans see queerbaiting as a way for an industry to take advantage of fans and benefit from a hunger for queer representation without actually providing any meaningful representation.